News > News > Paul Stafford Appointed As Denman Global Creative Director
Last updated: February 14, 2018

Paul Stafford Appointed As Denman Global Creative Director

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Denman is proud to announce that Paul Stafford was appointed as Global Creative Director. The move brings Paul, who has been using Denman for more than 30 years, into the heart of the long-established, family led company. Paul will lead its creative contribution to the industry, supporting Denman’s education efforts including mentorship of the 2017 Denman’s Stage Star competition winner Sam Carpenter.


As Global Creative Director, Paul will also lead the soon-to-be-launched global ambassador program, The Denman Global Collective, which features established and emerging stylists from across the globe.


Paul’s appointment coincides with Denman’s 80th anniversary. In 1938, John Denman Dean was inspired by a revolutionary new material—nylon—to create the Denman styling brush. Adopted by world-leading hairstylists including Vidal Sassoon, Paul Mitchell and Andrew Collinge, the D3 and other Denman tools have helped transform the industry. This spirit of innovation and transformation continues to guide the brand and Paul will be central to its efforts.


Next month Paul will travel to the U.S. to represent Denman as an educator at the IBS Show in New York City, delivering his inaugural IBS seminar on The Craft of Precision Cutting. Paul will then represent Denman at Cosmoprof Bologna for the formal launch of the Denman Global Collective. On his return, he will create and shoot a new Denman collection with long-time collaborator Lee Mitchell.


“I treasure the support Denman has given me over the years and I am delighted to officially represent the company at an international level,” says Paul. “Denman has always been at the heart of the industry, providing the best tools a stylist could wish for at every level of the craft. It’s fantastic to be part of a brand that prioritzes excellence and innovation to the benefit of our industry.”


The perfect partner for Denman, Paul is able to bring all his expertise right into the factory to help with product development while giving the company the creative kudos it deserves as the originator of the D3.


“We have been very fortunate to have such a friend and partner in Paul over the past 30 years,” says Phillip Steele, Managing Director of Denman. “We are delighted that Paul will play a more substantial role in driving the future of the Denman brand and its presentation globally. I look forward to deepening our partnership and the continuation of our long-standing friendship.”


Known for his Mod-inspired personal style and his skills with scissors, Paul is a regular in the press and on TV where he is sought out for his original views on anything hair and fashion-related. He is a multi-award-winning stylist, currently Hair Magazine’s Salon Stylist of the Year and a three-time Northern Irish Hairdresser of the Year winner.