News > News > Four Ways To Support Breast Cancer Awareness Month From JCPenney Salons
Last updated: October 15, 2018

Four Ways To Support Breast Cancer Awareness Month From JCPenney Salons

jcpenney salons breast cancer awareness support
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One in eight women will develop invasive breast cancer in her lifetime. That’s why JCPenney salons are doing everything they can to support the American Cancer Society and patients undergoing cancer treatment during the month of October, Breast Cancer Awareness Month. Check out four ways JCPenney salons and stylists are supporting breast cancer patients and survivors.


The stylists at JCPenney salons are empowered to rally around important causes like Breast Cancer Awareness Month, encouraged at the top level. Plus, JCPenney stylists get paid to take technical education classes, and full-time hairdressers receive medical, dental, paid time off and a 401k. Plus, they give you bonuses of up to $1,000 based on performance. Keep reading to learn more about how JCPenney inspires hairdressers to support the causes they love.



1. Checkout donations

Throughout the month, JCPenney salon customers can make a donation at checkout to the American Cancer Society. They also can enter into a raffle for a chance to win a gift basket featuring tools, brushes and clothing. There will be a raffle winner at each JCPenney salon—more than 750 locations nationwide!


jcpenney salons breast cancer awareness support
JCPenney salon stylists in Frisco, Texas participated in a Tailgate for the Cure event, where they did hair and makeup for attendees.


2. Donating a percentage of retail sales

For two days in October, JCPenney salons will host a “Sales for Hope” event, donating 20 percent of retail sales to the American Cancer Society up to $50,000.


jcpenney salons breast cancer awareness support


3. Pampering patients

During the “Sales for Hope” event, JCPenney salon stylists will also visit American Cancer Society Hope Lodges—special accomodations for cancer patients and their caregivers, where they can stay for free when receiving treatment away from home. JCPenney stylists will pamper patients at Hope Lodges communities across the country.


jcpenney salons breast cancer awareness support


4. Caring for survivors

On Oct. 21, JCPenney salon and Sephora inside JCPenney associates will host “Brave Beauty” classes in select markets, inviting breast cancer survivors to learn soothing skincare routines, beauty tips to help with the appearance of brows and lashes, scarf and wig styling and how to manage hair regrowth during and after treatment.


Watch the video below for more on JCPenney salons’ Breast Cancer Awareness support!