Last updated: August 15, 2024
Dyson Launched First-Ever Styling Products & New Airwrap
Dyson® Launches Their First-Ever Styling Products
Dyson has taken their next step into the beauty industry with the launch of their first-ever styling products. The Dyson Chitosan™ Pre-Style Cream and Chitosan™ Post-Style Serum join the brand’s line of styling tools.
Here’s what to know about the new launches:
Dyson Chitosan™ Pre-Style Cream:
- A conditioning leave-in enriched with Chitosan to fight frizz, enhance shine and protect against heat.
- Comes in two variations to cater to four hair types:
- Straight to wavy
- Curly to coily
- To use, apply to clean, damp hair and style as usual.
Dyson Chitosan™ Post-Style Serum:
- A lightweight serum designed to be used on styled hair, here’s how it works:
- Infused with amino acids to repair surface damage and provide weightless, flexible hold.
- Enhanced with hyaluronic acid to hydrate, soften, combat frizz and add shine.
- To use, apply to dry, styled hair from mids to ends.
Dyson has also revamped their best-selling Airwrap™ to be the Airwrap I.D.™ to be the first-ever app-connected beauty device—here are all of its features and how it works:
- The multi-styler is available in two versions based on hair type (straight/wave and curly/coily) with three new attachments to enhance versatility and performance, they are:
- Blade Concentrator: Harnesses Coanda airflow to accelerate air over two curved surfaces, delivering a smoother, more aligned finish.
- Conical Barrel: Features enhanced Coanda airflow and a smaller 20mm diameter tip, allowing access to the full strand of hair for tighter, more defined curls.
- Wave and Curl Diffuser: A new type of diffuser that disperses airflow in two ways, naturally enhancing your curl pattern.
- The Airwrap I.D. connects with its app: i.d. curl™; available to iPhone and Android users in the app store.
- Upon signing up, users will set up their hair profile to enable the app to recommend their three-step curling routine.
- The personalized curling sequence includes suggested wrapping times, styling times and cold shot times.
- The Airwrap I.D. is available August 26 and comes in two colorways: Vinca Blue and Topaz.
For more information, visit Dyson.com.
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