Cosway Beauty Brands Announces New Director of Marketing

 Kristen “Kiki” Turner Joins Cosway Beauty Brands

Cosway Beauty Brands, parent company of ColorProof Color Care Authority, NEUMA Beauty and Number 4 High Performance Hair Care, just appointed Kristen “Kiki” Turner to the role of Director of Marketing.

Kiki Turner, an original member of the ColorProof team, returns to the Cosway family to lead the Marketing Division. With over 14 years of industry experience, Kiki possesses a wealth of knowledge in product marketing and boasts an extreme passion for growing brands. Her innovative sales-minded marketing approach and ability to cultivate brand awareness makes her a tremendous asset to Cosway’s growing team.

“This is an exciting time for Cosway Beauty Brands where we have seen brand strength and momentum throughout our product offerings. It’s granted us an opportunity for growth in a pivotal and important time for our business,” said Rick Kornbluth, President and CEO at Cosway Beauty Brands. “I am delighted Kiki has joined Cosway. Her expertise in professional hair care and vast knowledge of marketing makes her ideally suited to accelerate our business.”

Formerly Director of Product Marketing for John Paul Mitchell Systems and Director of Marketing for COLOR.ME by KEVIN.MURPHY, Kiki has spent her career creating synergies across Marketing, Sales, Public Relations and Education teams. She has the innate ability to spike brand visibility and foster growth and as the Director of Marketing at Cosway, she will be responsible for new product concepts, development and strategy, market research and forecast rationale.

“I am very excited for the opportunity to join the Cosway family, especially at a time where the personal care industry is more important than ever for consumers. As industry leaders, I have already seen great things going on within the company and especially within the Marketing department. I look forward to contributing to the success of all Cosway brands,” Kiki said.