Blake Lively Launches new Haircare Brand, Blake Brown Beauty

Blake Lively Launches New Haircare Brand Blake Brown Beauty

Blake Lively is the latest celebrity to throw her hat into the haircare ring with the launch of Blake Brown Beauty. The eight-piece collection is made up of shampoos, conditioners and styling products designed to strengthen and nourish hair. The line is available exclusively in-store and online at Target as of August 4.

“Blake Brown has been more than a seven-year labor of love,” said Blake in a press release. “I was determined to bottle up a premium, salon-quality haircare line that’s cleaner, cruelty-free, easier, yummier, more sustainable and more accessible than anything I saw out there. Performance was paramount. We were uncompromising, which is why it took an absurd amount of time, but the products show our level of dedication and strict quality control.” 

All Blake Brown products are vegan, cruelty-free and utilize recycled materials to create as little waste as possible.

Here are all of the products in the Blake Brown Beauty collection:

• Wild Nectar Santal Fundamental Nourishing Shampoo: Cleanses, revitalizes and nourishes the hair. Infused with notes of bergamot, fig, cardamom and sandalwood. 

•  Sandalwood Vanille Fundamental Strengthening Shampoo: Enriched with plant proteins to strengthen and restore the appearance of damaged hair. Infused with vanilla, dry ambers, vetiver and sandalwood. 

• Wild Nectar Santal Fundamental Nourishing Mask: Formulated to properly hydrate and replenish your strands. Infused with notes of bergamot, fig, cardamom and sandalwood. 

• Sandalwood Vanille Fundamental Strengthening Mask: This strengthening mask is formulated with plant proteins to strengthen the appearance of damaged hair, leaving it feeling healthier, replenished and rejuvenated. Infused with notes of vanilla, dry ambers, vetiver and sandalwood. 

• Milky Sandalwood Rich Reset Pre-Shampoo Mask: A nutrient-dense treatment designed to penetrate the hair to help restore natural softness, suppleness and shine. Infused with notes of sandalwood, amber, lily of the valley, vanilla and milky musks. 

• Bergamot Woods All-In-Wonder Leave-In Potion: An all-in-one leave-in potion built for softening, detangling, frizz-fighting and priming. Infused with notes of bergamot, pink peppercorn, apricot and tonka. 

• Blackcurrant Vanille Glam Mousse: Builds brushable, flexible, all-day hold and volume. Infused with notes of blackcurrant, vanilla, pink peppercorn and peony. 

• Amber Vanille Dry Shampoo: Refreshes roots while extending style and adding an alluring fragrance. Infused with notes of woody amber, bergamot, lily of the valley and vanilla. 

Find out more on blakebrownbeauty.com.