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Color Wow

Color Wow


Color Wow is founded on a 25-year history of award-winning beauty product innovation. Led by Founder and CEO Gail Federici, the brand is known for identifying unmet beauty problems and resolving them with innovative solutions. Color Wow's mission is to solve every unaddressed issue related to color-treated hair, and their greatest honor is the life-changing impact their products have on women around the world.