The Beachwaver Co.™ was founded in 2010 by celebrity hairstylist Sarah Potempa, who has styled hair for stars such as Lea Michele, Margot Robbie and the Victoria's Secret Angels. After continually explaining the complex process of achieving beach waves to editors, Sarah thought there must be an easier way. So she sat down and sketched the idea for the Beachwaver, the first-ever rotating curling iron. Enlisting her sisters and a team of engineers, they dedicated the next two years to research and development. In early 2012, the team launched the Beachwaver® PRO. The response was immediate and the Beachwaver® PRO quickly became the editors’ favorite, stylists’ go-to, and the savior for everyday women.
