all Articles featuring Joico

• Articles
  The Best Hair Launches Of March 2024
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  The Best Beauty Looks At The 2024 Oscars
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  Building The Perfect "Summer Blonde"
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  Make Gray Hair Look & Feel Younger: 3 Tips Every Stylist Should Try
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  BTC "On Tour" Nashville Recap: Everything You Missed
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  The Best Hair & Beauty Launches Of November 2023
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  How To Create A Natural Shadow Root Through Teasing
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  "Fake" A Full Foil In 3 Steps: Here’s How
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  Your Guide To Fall & Winter 2023's Hair Color Trends
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  Honey Blonde Curls: 3 Strategic Placement Tips To Create Brightness
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  Bold Color Trends You Need To Know For 2024
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  AI, Mental Health & Social Media: 7 Business Tips You Can’t Live Without
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  Foil Placements For 4 Different Types of Client Goals
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  4 Tips For Brightening The Hairline
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  3 HAIRLINE BLENDING TIPS TO AVOID BLACK HOLES & STRIPES
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  Subtle Ombré is The New Balayage—5 Tips You Must Know!
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  Your Official Guide To Barbie Blonde
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  The Last Product Launch Before Summer 2023
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  4 Tips To Formulate Warm Blondes Without Brass
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  Editor's Picks: 10 Hair Looks From The 2023 Oscars
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  5 Visual Dry-Cutting Tips For Textured Hair
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  2023 Hairstyling: 11 Trends You Need To Know
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  Dear Clients: 5 Truths About Toning From Your Hairstylist
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  Timeless Blondes: When To Use Foils vs. Balayage
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  10 Toning Tips You'll Need in 2023
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  This Year's BIGGEST Products: 2022's Most Talked About
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  Say Farewell To 2022 With These New Product Launches
• Articles
  10-Minute Gray Coverage? Try This Technique!
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  Glossing: 5 Tips for Melted, Lived-In Brunettes
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  Perfect Fall Brunette In Just 20 Minutes? Read This!
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  5 Quickie Hair Cheats We Stole From Instagram
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  Root Taps, Shadows & Melts—Do You Know The Difference?
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  6 Consultation Questions to Ask Your Color Clients
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  Short Layers: How To Build Weight With Sectioning
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  20-Minute Bronde? Here's What You Need To Know
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  The HOTTEST Styling Trends Of Fall 2022
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  Hello Fall: What’s Inside This Season’s BTC Beauty Box
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  SOS! Shadow Roots Making Blondes Look Dull
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  5 Timesaving Gray Coverage Hacks You Need
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  The BTC Show 2022: 10 Things We Saw
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  Breaking News: 2022 #ONESHOT Hair Awards Winners
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  Skinny Lights: 5 Foil Tips For Hairline Blondes
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  The Internet’s Early 2000s Obsession Lives On Through Sleek-and-Spiky Hairstyles
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  Beachwaves, Ripple Waves and Romantic Waves: 3 Styles For Your Summer Clients
• Articles
  Meet Your New Subscription Obsession: The BTC Beauty Box 
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  3-in-1 Express Service: Base Color, Highlights & Gray Coverage
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  The Biggest Hair Color Trends Of Spring & Summer 2022
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  10-Minute Money Making Hack For In Between Clients
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  3 Tips For Adding Natural Depth To Copper Highlights
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  The Best Hair & Beauty Looks From The Oscars 2022
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  Is Red Hair Spring 2022’s Hottest Trend?
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  3 Steps To Building A Brunette Balayage
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  2022 Styling Trends To Know: Blowouts, Money Piece Braids + Hair Rollers
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  15 Hair Color Trends You Need To Know In 2022
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  These Haircut Trends Will Be Everywhere In 2022
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  Expensive Brunette: Your Guide To 2022’s Biggest Color Trend
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  Gray Hair: To Cover Or Embrace? Here Are 4 Tricks!
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  The 7 Best Gray Coverage & Color Tips Of 2021
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  2021's Most Talked About Product Launches
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  Lady Gaga’s Hairstylist Shares His Styling Secrets For The "House Of Gucci” Movie
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  Warm Balayage Formulas For Brunettes
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  Pro Blonding Techniques: Earn $1,000 Extra Per Week
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  Avoid Spotty & Uneven Lowlights With These Hacks
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  3 Ways To Make More Money + Raise Prices This Holiday Season
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  Foils Bleeding Or Slipping? Try These Hacks!
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  Foiling & Gray Coverage: 3 Tips For A Faster Application
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  2021 MTV Video Music Awards: The Best Celebrity Hair + Beauty Looks
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  10-Minute Color Services To Save Time + Make More Money
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  Larisa Love's 4 Tips For Creating Contrast With Semi-Permanent Color
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  Gray Coverage In 10 Minutes? Try This!
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  Dip Teasylights: How It Works + Why You Should Try It
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  6 Tips For The Best Teasylights
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  7 Tips For Foiling Bright, Summer Blondes
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  The Secrets To Long-Lasting Supermodel Blowouts
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  Toning Tips From Larisa Love (Plus Her 10 Fave Toner Formulas)
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  5 Quick Blonding Techniques You Can Try Now
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  8 Ways To Avoid Bleeding Foils
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  3 Tips To Teach Better Online Education
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  13 Blondes For Every Type Of Client
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  8 Hair & Beauty Moments From The 2021 Grammy Awards
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  Blowout Guide: Pro Tips For Rollers, Round Brushes + Pin Curl Sets
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  How Larisa Love Adds Depth To Ash Blondes
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  What Would You Do: Removing Purple Haircolor
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  The Top 10 Foil Tips We Learned In 2020
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  10 Of The Best Toning Tips We Shared In 2020
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  3 Foilayage & Toning Techniques From @omgartistry
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  Watch: Adding Depth To Level 9/10 Blondes
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  Watch: Foil Placement Tips For 3 Different Money Piece Techniques
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  13 '90s-Inspired Chunky Money Piece Formulas
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  Speed Up Foiling Services With These 4 Techniques
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  Video Tutorial: Larisa Love’s Shadow Root Cheat
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  5 Foil & Paint Tips For Faster Blonding
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  WATCH: HOW TO SAFELY HIGHLIGHT TEXTURED HAIR
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  Watch: Transitioning Blonde To Red With Time-Saving Tricks
• Articles
  A Tribute To Frederic Aspiras’s Mother, The Hairdresser Who Inspired His Celeb Styling Success
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  Watch: Vibrant Red Color Melt Transformation
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  Your Client's Guide To Summer Hair Damage Repair
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  Larisa Love's Curly Hair Foil Placement & Toning Technique
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  Clients Have Stubborn Grays? Use This Simple Paper Trick For Full Coverage!
• Articles
  30-Minute Foil Placement: 5 Key Tips From Gina Bianca
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  5 Tips For Faster, Longer-Lasting Gray Coverage
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  Express Foiling: Use Less Than 20 Foils For A Full-Foil Look
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  3 Fast Toning + Base Break Techniques
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  At-Home Color Kits: Should You Sell Them?
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  Watch: Slice & Weave Technique For Maximum Brightness
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  5 Hair Tutorials To Watch Right Now
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  Larisa Love's Flash Light Highlights Tutorial
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  The Modern Shag: Cutting Tips You Should Definitely Be Using
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  13 Treatments & Masks Your Clients Will Thank You For
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  10 Of The Best Foiling Tricks We Shared In 2019
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  4 Foil Tricks & Toning Timesavers
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  Watch: How To Contour Blondes & Brunettes
• Articles
  BTC "On Tour" Nashville—Here's How We Closed Out Our 2019 Tour
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  Watch: Larisa Love's Roller Lights Technique
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  10 Pop Culture-Inspired Halloween Costumes For Hair & Beauty Junkies
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  Watch: Fast Color Correction How-To
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  Video How-To: Larisa Love's Gray Coverage Technique
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  #THEBTCSHOW 2019: Day 1
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  Larisa Love's Trick To Avoid Over-Processed Hair
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  Use This Simple Foil Trick To Prevent Lines Of Demarcation
• Articles
  These 6 Iconic Celebrity Hairdressers Are Coming To THE BTC SHOW
• Articles
  Watch: Dimensional Red Color Application Technique
• Articles
  So, Your Client Wants Pastel Haircolor? Hand Her This!
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  Your Complete Guide To Pastel Haircolor
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  Watch: Diffusion Glow Technique How-To
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  The Silk Press: 7 Tips To Perfect The Process
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  5 Foil Tips For Brighter Blondes & More Even Lift
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  Everything That Went Down At BTC "ON TOUR" Chicago
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  Larisa Love's Bright Diamond Balayage Tutorial
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  How To Transition Box Dye To All-Over Gray Or Silver
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  Spring Cleaning: Why You Should Be Using A Color Remover
• Articles
  BTC's "On Tour" Show Is Coming To Chicago—Here's The Artist Lineup!
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  4 Freehand-Painting Tips From @larisadoll
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  Converting Foils To Balayage: 4 Tips To Slay The Process
• Articles
  3 Quick Holiday Styling Hair Cheats
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  3 Fringe-Cutting Techniques On Dry Hair
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  Corrective Color: Brunette Balayage & Rich Melting Techniques
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  3 Key Tips For @larisadoll’s Diamond Balayage Technique
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  WATCH: Transitional Highlights + Root Blur
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  WATCH: Prelightening + Painting Pearl Pastels
• Articles
  Repigmenting Hair: What You Should Know
• Articles
  Skinlights: The Face-Brightening Highlight Technique
• Articles
  Try This Cut: Modern “Mullet”
• Articles
  6 Answers To Instagram Questions You Were Afraid To Ask
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  Blonding and Glossing: 8 Tips To Keep Clients Loyal To The Foil
• Articles
  8 Questions You Should Be Asking In Consultations
• Articles
  WATCH: Larisa Love's Go-To Dimension Technique
• Articles
  WATCH: 4 Holiday-Ready Hairstyling How-Tos
• Articles
  WATCH: Marbled Fall Blonde
• Articles
  Criss-Cross Color Melt
• Articles
  The Behind The Chair Show 2017: Day 2
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  We Larisa LOVE These 3 Quickies
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  6 Cool Ways To Deal With Gray
• Articles
  Balayage and Blonding: Tips, Techniques and Formulas
• Articles
  6 Ways To Use A Demi-Permanent Gloss
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  10 Cuts For Every Client In Your Chair
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  9 Color Tips We Discovered At America’s Beauty Show 2017
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  VOTE NOW for BTC's ONE MILLION Celebration Contest! Final Four Makeover Challenge
• Articles
  4 Color Formulas, 1 Celebrity Braid and Loads of Inspiration From Joico
• Articles
  How-To: Textured Magenta Bob
• Articles
  What Would You Do? Removing a New Color Application
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  10 Trending Color Formulas
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  3 OMG Hair Transformations You Have To Try
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  4 Natural-Looking Color How-Tos
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  How-To: Big Red Color Melt
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  How-To: @LarisaDoll's Melting Sunset Hair
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  Celebrity Shine and Extreme Strength in One Formula
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  The Red Carpet's Color Standouts
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  Fall's Go-To Hues
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  5 MORE Tips and Formulas For The Most Profitable Color Service On The Planet
• Articles
  Cream of the Crop: 3 Short and Sexy Golden Globe Styles
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  14 Tips for Better Gray Coverage
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  5 Color Standouts from the Emmys
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  2013 Stylist Choice Award Winners Announced!
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  7 More Exclusive Formulas From BTC COLOR Show Artists