Platinum Purity
Platinum Purity
From a Level 2 to purely platinum, in one session and without damaging the hair? Yes, it’s possible. See how it’s done, and win the new BLONDME® line!
COLOR FORMULAS 
Products Used
VIDEO
HOW-TO STEPS
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1Section the hair into quadrants. Starting at the nape area, take fine sections in foils and apply Formula A, leaving ½ inch of the regrowth out of the foils.
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2Continue until the entire head is complete. Apply Formula B at the regrowth area. Process for 30 to 45 minutes or until desired lift is achieved.
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3Shampoo with Schwarzkopf Professional BLONDME® Keratin Restore Bonding Shampoo, then resection the hair into quadrants and apply Formula C globally from regrowth to ends. Process for 10 minutes or until desired color is achieved.
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4Shampoo with BLONDME® Keratin Restore Bonding Shampoo, then apply the Schwarzkopf Professional BLONDME® Intense Care Bonding Potion globally from roots to ends. Directly on top, apply BLONDME® Keratin Restore Bonding Mask. Process for 10 minutes. Then rinse and style as desired.
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5Finished Look
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