Joico at #thebtcshow
Joico brought together haircoloring masters Vivienne Mackinder and Mark Minetti and social media stars @stylistricardosantiago, @phildoeshair and @larisadoll for a presentation overflowing with color. So many models. So many formulas (which will all be up on behindthechair.com later this week!). So much education. First, Vivienne, Ricardo and Mark shared tips on how to complement different face shapes and use haircolor to contour. Ricardo shared his favorite rose gold formula (which he says is still his most-requested color in the salon) and Mark demoed an amazing peachy blonde. Then, Larisa and Phil shared a new color technique they’ve been working on for three months JUST for our show!
Color Formula
- Pre-lighten
Blonde Life Lightener + 20-volume developer (lifted to a Level 9)
- Balancing/Pre-Tone
LumiShine Liquid Demi 8N + 10N + 5-volume developer
- Formula A
Color Intensity Amethyst
- Formula B
Color Intensity Magenta
- Formula C
Color Intensity Orchid + Pink
- Pro Tip
Phil highlighted with slices and weaved in between the slices. Every other color was applied using a color melting technique.
Color Formula
- Highlight
Blonde Life Lightener + 10-volume developer
- Base
LumiShine Demi 7NWB + 6RR + 5-volume developer
- Mids/Ends
LumiShine Liquid Demi 10NG + 10 NC + 5-volume developer
