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Collections > Warren Tricomi PureStrength Collection
August 17, 2005

Warren Tricomi PureStrength Collection

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Warren Tricomi PureStrength Collection

A devotion to bringing the very highest standards of hairdressing to all their clients was what finally led Joel Warren and Edward Tricomi to launch their own product line, PureStrength.  

Even the packaging had to be unique… “memorable, fun, and (it should) show who we were,” says Warren Tricomi.  One day, looking up at at a billboard, they found their inspiration – an elegant shot of a beautiful girl. “Wouldn’t it be great if we could shrink that down and put it on a bottle?”  Voila…the PureStrength Collection! 


Read about “The Real Deal” that is Warren-Tricomi

   …and learn more about PureStrength, the product! 

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