Cupcakes. While they appear simple, that’s a deception—there truly is more than meets the eye. Consider the geometric shape of the confection, the spongy nature to the cake and the soft, fluffy texture to the frosting. Really, cupcakes are an exercise in opposites, of soft textures and hard angles. And that idea is the core of Sam Villa and Geneva Cowen’s latest collection, New York Cupcakes. With geometric shapes and cloud-like textures, this collection searches these juxtapositions and reaches a common ground. All in all, style never tasted so sweet.

Credits
Sam Villa/Geneva Cowen – Hair
Geneva Cowen – Art Direction
Shalem Mathew – Photography
Paula J. Dahlberg – Makeup
Michelle Boucher – Stylist

Learn more at www.samvilla.com

On Paper Keyword: genevacowen

Subscribe to behindthechair.com On Paper!
SUBSCRIBE NOW!