Trends reflect our desires and needs: We long for a carefree life and perfect beauty. Whether we look for harmony or clarity, playful improvisation or a celebration of luxury — the way to personal happiness is as individual as we are.

Click on the individual images for details on each look.

For the first time, a North American team — Deborah Gavin, John Simpson and Cam Patey created the three worlds of Trend Zoom:

Crystal Spirit- In our search for harmony and beauty, we become distinctly aware of our needs — of things and feelings that pamper us, of our personal dreams and desires. Simplicity does not mean reduction; it is much more diverse and more personal. Purity and poetry bring a sparkle to our everyday life. Crystal Spirit is like untouched nature at sunrise: pure, clear and shimmering.

Real Fantasia- We determine who we are. Each day we re-invent ourselves anew with powerful creativity. Freedom is the focus to enjoy life light-heartedly without boundaries and pre-set plans. We create our own rules, and the next moment we break them again. Real Fantasia interprets nature in a modern and playful way — a style that exudes liveliness, optimism and sensation.

Classic Delice- Long live opulence! We enjoy life and surround ourselves with sensuous luxury. Precious materials, warm scents and intense dark shades fulfill our need for security and warmth. The aesthetics of an English club inspire a style of elegance and sensuality. Classic Delice is seductive and precious, the colors are soft and warm. A look that spoils the senses.

For more information please log on to: www.goldwell-northamerica.com