The Reallusion Collection by Goldwell® brings to life the idea of artificial reality by introducing the brand’s exclusive Kaleidoscope Effect—a unique color and cut technique that utilizes strong triangular shapes called Prisms to achieve an element of optical illusion within the finished look. 

Check out a step-by-step to get the “Scarlet Red” look!

John Moroney, Vice President of Global Education for Goldwell® Hair Color explains, “The real power of the Color Zoom Collection is that it is created by our Global Color Zoom Challenge winners and members of the Goldwell® Artistic Team. Goldwell’s process is unique in that we really leverage the creativity of our winners.”

Find out who “medaled” in the 2013 Global Color Zoom competition and will be participating in the creation of the 2014 Color Zoom Trend!

Who Did It
Global Color Masters Timothy Switzer, Lisa Whiteman and Mario Krankl with 2012 Color Zoom Winners Eason Chen, Chief Lin and Hagen Krüger.

Check out the “Reallusion” Trailer!

For more information, visit www.colorzoom14.com

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