The inspiration for Arrojo’s spring/summer ’08 Collection: Industrial comes from early 1980’s Manchester, England – a time of uncompromising change in music and fashion, hair and design.

Industrial uses the flash of genius that, almost thirty years ago, created romantic, graphic, and musical innovation to develop a durable, strong, tough, rugged collection – reminiscent of the time, but with a much more modern twist.

Cue twisted, asymmetrical, heavy layers with bold, straight bangs. Witness deconstructed cuts, long and heavy on one side, light and loose on the other. See short round layers with heavy, face-framing bangs. Get graduated shapes that offer swing and movement and freedom. Wear modern and multi-functional graduated bobs with loose razor-cutting. Go for lots of light, deconstructed layers for wispy-ness and movement. Make it an undercut with heavy a-symmetry for a graphic, but deliberately broken shape. 

Want to create these razor-sharp styles?  Check out the Arrojo Best Sellers and NEW DVDs in the BTC Bookstore!

ARROJO Industrial: strong and stylized looks with terrific texture and big time sensuality.

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