Articles > VOTE NOW for BTC’s ONE MILLION Celebration Contest!
March 31, 2017

VOTE NOW for BTC’s ONE MILLION Celebration Contest!

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Drumroll, please…here are the final two of the #btcmillionmakeover challenge—our March Madness-style makeover contest!


850 Entrants, 16 Semi-Finalists! Voters chose our championship finalists!
More than 850 of your participated in our celebration contest of BTC hitting 1 million Instagram followers by sharing your best before-and-after shots! We picked our top 16 transformations and you helped us by choosing our Elite 8 and Final Four. More than 1,000 of you voted to pick our championship makeovers!


How Voting Works
Vote NOW for your favorite by checking out the shots below and filling out the survey. Voting for this round closes April 6, so help us decide who will win the top makeover AND two tickets to BTC’s COLOR, Cut & Style show in Austin, Texas! Vote for your favorite below by choosing the number of the makeover you think should win BTC’s Million Makeover Challenge!


Here are the final two (in no particular order) and their color formulas:


1. @hairbyhaleyb


Color Formulas
Formula A (balayage):
25-volume developer + b3 Brazilian Bond Builder


Formula B (midshaft): Redken Shades EQ 8N + 8V + 6T


Formula C (ends): Redken Shades EQ 9V


2. @aaashleee


Color Formulas:
Formula A (base):
Easily Blond 2020 Bleaching Powder + Trionics Lift Thru Developer


Formula B (ends): Easily Blond 2020 Bleaching Powder + 20-volume developer


Formula C (base toner): Kenra Color Permanent 7SM + 8SM


Formula D (ends toner): Kenra Color Permanent 8SM + Kenra Booster Violet


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