Articles > The BTC Show 2021 > The BTC Show 2021: Everything You Need To Know Before Tickets Go On Sale
March 25, 2021

The BTC Show 2021: Everything You Need To Know Before Tickets Go On Sale

close formula
Photo Credit: Tony Truty

It’s Almost Time To Buy The BTC Show Tickets: What You Need To Know

We’ve missed you like crazy, and we can’t wait for our BTC family reunion at The BTC Show 2021! We’re headed to Austin, TX from August 21-24 for a show like NO OTHER. Long-time attendee or new? Welcome to summer camp for hairdressers with three days of the industry’s best education, inspiration, the iconic #ONESHOT Hair Awards—and of course, getting the fam back together again! What are you waiting for? Scroll for everything you need to know before tix go on sale Monday, March 29 at 3pm CT.


Get Notified: Don’t Miss BTC Show Updates!

Don’t miss out on the latest show updates! Click here and sign up to be notified via text.


Show Dates

August 21-24, 2021



JW Marriott in Austin, TX

Street Address: 110 East 2nd Street Austin, TX 78701


View this post on Instagram

A post shared by ✨THE BTC SHOW✨ (@thebtcshows)


1. How To Buy Tickets & Check The Seating Map


Step 1: Create An Account


Step 2: Check The Seating Map

CLICK HERE to access the seating map and important information about every type of ticket package.


  • Peep the seating options and different ticket packages:


    • Front Row – Reserve Your Own Seat
    • Super VIP – Reserve Your Own Seat
    • VIP Open Seating
    • PremiumOpen Seating
    • General – Open Seating


Step 3: Select your seats and buy them Monday, March 29 at 3pm CT before they’re gone. The option to reserve your seat will sell out, so purchase ASAP!


Click here to view PRICES, TICKET PACKAGE options & WHAT’S INCLUDED!


What To Expect: Check out the schedule!


2. Get A Hotel Room Before They Sell Out

Hurry and book a room at the host hotel, JW Marriott, aka where everything is going down. Click here to get a room before they sell out, and secure your spot to sleep over!


Need a roommate? Click here to join the Facebook group!


The BTC Show & JW Marriott Safety Measures

We are working with local and state health officials and the JW Marriott to ensure that we can host The BTC Show 2021 in the safest way possible. Click here to stay updated on safety measures.



#ONESHOT Hair Awards 2019


3. #ONESHOT Hair Awards on Sunday, August 22 at The BTC Show

On the first night of The BTC Show, we celebrate the #ONESHOT nominees and winners with an inspirational awards show—the biggest in the industry—where icons, influencers, stylists and students come together take a look at the year’s best in hair, one shot at a time!


Here’s What You Need To Know


Hey, Future #ONESHOT Nominees

  • If you find out you’re a #ONESHOT nominee, congrats! Your BTC Show ticket will be refunded.
  • We recommend still purchasing tickets early for better seats.
  • #ONESHOT nominees will receive General Admission tickets.


View this post on Instagram

A post shared by ✨THE BTC SHOW✨ (@thebtcshows)


Social Accounts to Follow All Things BTC Show


Ready to change your life? Let the countdown begin! See you in Austin, TX!