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Articles > Oribe x Sassoon Celebrate Partnership with Party In Beverly Hills
June 7, 2019

Oribe x Sassoon Celebrate Partnership with Party In Beverly Hills

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Oribe x Sassoon Celebrate Partnership with Party In Beverly Hills

Two of the biggest names in luxury hair, Oribe and Sassoon Salon, celebrated their new professional partnership with two kick-off celebrations, one in New York City and one in Beverly Hills, Calif.. Hosted by Oribe Co-founder and President Daniel Kaner and Sassoon Director of North American Operations Debbie Webster, both spoke with admiration and excitement  for the new collaboration in which Oribe Hair Care will be sold in every Sassoon Salon nationwide.

 

Daniel Kaner and Debbie Webster celebrated the new partnership with a toast, both speaking of admiration and excitement for the future.

 

For both brands, the collaboration is a long time coming and one that makes perfect sense. “Vidal Sassoon created a standard in education,” Daniel explained. “It’s a wonderful time to build an alliance with Sassoon and we’re looking forward to growing together.”

 

“It is our 65th  anniversary this year,” Debbie explained, “and we are always looking at how we can upgrade our client experience and really elevate what we do as a company. And there just isn’t anyone like Oribe.”

 

Guests were treated to dry styling from Sassoon stylists using Oribe products.

 

Click through the slideshow for an inside look at the Beverly Hills celebration!

Product wall at the Sassoon salon in Beverly Hills, CA.

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