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Articles > MIZANI Brings Texture Expertise to Premiere Orlando
June 15, 2015

MIZANI Brings Texture Expertise to Premiere Orlando

When it comes to texture expertise, the texture experts at MIZANI have all the knowledge you’d ever need. Between working with tough tresses to lengthening locks and exceeding your clients’ service expectations, MIZANI can tackle it all—which is exactly what they did at Premiere Orlando! Here's what MIZANI brought to Premiere.

MIZANI Brings Texture Expertise to Premiere Orlando

 

When it comes to texture expertise, the texture experts at MIZANI have all the knowledge you’d ever need. “MIZANI has been at the forefront of texture and curl since the beginning of the brand. MIZANI actually means “balance” in Swahili, so everything we do is to support the textured hair client in maintaining the natural balance of strength and moisture for their curl type,” explains Director of Education, MIZANI, Kate Oechsle-TruesdaleBetween working with tough tresses to lengthening locks and exceeding your clients’ service expectations, MIZANI can tackle it all—which is exactly what they did at Premiere Orlando!

“It is super important for a brand to be ready to showcase what is next, so that our industry can continue to grow. MIZANI is constantly finding ways to reach the stylist and support them in their craft. To be at a show like Premiere and be in an interactive forum like we were, it allows us to not only share new ideas and techniques, but we get to touch people, and speak to them, find out what they do and what they are looking for,” says Katie. MIZANI hosted three classes on Texture Management, Extended ManesRaising the Bar with Signature Service and then let their students and educators work side-by-side during the Interactive Play-Stations Using Lacers and True Texture hands on class. Here is what participants learned:

Texture Management
Mastering textured styling is not always easy so it only makes sense for MIZANI to host a class dedicated entirely to managing truly untamable hair. In the Texture Management class, attendees learned new ways that texture can be transformed from unruly to workable using MIZANI The ORIGINAL Butter Blend. MIZANI Artists Samaria Johnson and Evie Johnson taught various techniques that included satin sleek smoothing for “body straight results,” tex-lax for curl reduction and elongation, custom texturizing for shorter lengths and versatility in styling, frizz-free waves and corrective relaxer applications.

Extended Manes
When it comes to wefting, MIZANI knows more than just the traditional techniques. At their Extended Mane class, Vixen sew-ins were on full display. MIZANI Artists Jamal Edmond and Getaun Alexander shared their secretes to extending your revenue potential by walking students through the many steps that go into wefting such as what to discuss during the client consultations, extension pre-treatments, basic braiding patterns, weft placement for trend-setting styles, stitching and retail tips for bigger ticket sales!

Raising the Bar with Signature Service
It’s a known fact that clients are turning towards at home education—for example, YouTube—more and more rather than trusting the stylist they’ve been going to for years. MIZANI noticed this trend and has gone out of their way to offer stylists the ability to up their service game. MIZANI Artists Carlon Thompson and Evie Johnson shared MIZANI Signature Services to help salons elevate their services and create unforgettable experiences for their clients. Students learned to make their salon stand apart from the rest, effective consultation tips for custom client experiences, how to market MIZANI Signature Services, booking tips for maximizing revenue, upselling ideas, effortless retail techniques and maintenance plans and pre-booking.

 

Interactive Play-Stations Using Lacers and True Textures
Students gained the chance to learn the best way possible—by actually getting their hands in hair! MIZANI Artists and students worked side-by-side learning MIZANI’s most popular technique—the True Textures technique, the popular services for all curl types using MIZANI Lacers. Through interactive play, students learned six new varied texture techniques, true texture lines for natural hair, service ideas to add to their salon menus and proper product choices.