How-To: Boost Every Client’s Ticket
You’re always looking for ways to increase your revenue, and we have a great way to up your retail sales—add an amazing high-ticket item that your clients NEED. What item is it, you ask? We’ll tell you: RevitaLash® Advanced Eyelash Conditioner. Because who wouldn’t want stronger lashes?!
“It’s a necessity to have,” says Candy Drumtra of LifeSpa in Palm Valley, Ariz. “It helps strengthen your lashes to last longer. It’s really beneficial for people who get extensions to keep their lashes healthy. It’s also great for people who may have had bad eyelash extensions because it helps rebuild their lash strength.”
RevitaLash® Advanced Eyelash Conditioner is proven to improve lash appearance and create healthier-looking and stronger lashes. This is perfect for clients with extensions because “it helps keep their extensions on a little bit longer,” Candy says. “My clients who use RevitaLash® Advanced Eyelash Conditioner definitely have stronger, beautifully enhanced eyelashes.”
Once she started recommending RevitaLash® Advanced Eyelash Conditioner to her clients, Candy saw an uptick in retail sales. And consider this: For every dollar your salon makes on services, you get 10 cents of profit. For every dollar you make in retail sales, you get 60 cents profit. That’s why RevitaLash® Advanced is such a great retail addition—it sells itself!
“Your eyes are the most important thing on your face—they can affect your appearance and your mood. And that’s how I explain the necessity of RevitaLash® Advanced to my clients,” Candy shares. “Having gorgeous, healthy lashes helps enhance your eyes. You wake up looking better and you go to bed looking better.”
Candy says she sells RevitaLash® Advanced Eyelash Conditioner year-round, but starts to see an uptick in sales as the weather gets warmer. “I really push the product about two months before the summer season starts,” she says. “I explain that by the time summer comes, they’ll see the results they want.
And her clients love the product because, well….it works! “They see results,” Candy says. “And I see their results, too. They love the application brush. It’s easy to apply and they don’t feel like they’re wasting any product.”