Trading Up

If retail sales are sluggish, try offering a Hair Product Swap event. Invite your clients to bring in gently used hair products (either professional or drugstore items) and let them know that when they do, they will receive a 20% discount on any new product of their choice. This is a great way to introduce your clients to your brands of products and it will encourage them to commit to an entire regimen. Bring it up when they’re in your chair—and point out that this is a great way to try something new without making a huge dent in the wallet!
(Discover the direct connection to Sahag Haircare.)

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