American Crew’s 2008 Collection “Matic” showcases gravity-defying hair reminiscent of the ‘80s, mixed with lots of texture.

Pick up the NEW! Matic DVD in the BTC Bookstore! 

The “Matic” man follows no one; rather, he paves the way for others speaking his mind with conviction.  His honest lifestyle generates lessons in expression.  Through deliberate introspection, he facilitates his notions, anticipating tomorrow and revering yesterday.  He halts procrastination, focuses on his destiny and leads the way.

“Matic” made its debut at American Crew’s Opening Night in Chicago!  Check out what the BTC Team thought about all the Crew Boys struting their stuff!

Hair: Dominique Rohde / Theri DeJoode
Makeup: Jill Vincent
Wardrobe by Duckie Brown
Art Direction: Craig Hanson
Photographry: Tim Tucker
Photo Asst: Robert Baird

For more information go to www.americancrew.com

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