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The Damage Isn’t Done

With warm weather on the horizon, you’ll undoubtedly be doing a lot bleaching, lifting and highlighting on your clients. But blonding can wreak havoc on hair if certain precautions aren’t taken. To keep damage to a minimum, ProRituals by Jingles Global Artistic Director Terrence Michael Renk suggests adding a little something extra to your color formulas. “When it comes to blondes, the addition of essential fatty acids to the formula will replenish the moisture that is depleted from the hair, and assists with color penetration and scalp protection,” he says. Here is Terrence’s formula to create an ultra-light shade like Julianne Hough’s—with no harm done!
Starting Level: 6
Combine ProRituals SuperLift 12P at a 1:2 ratio with 40-volume developer. After formula is mixed, add in 5 grams of ProRituals Hair & Scalp Therapy Oil.
Learn how to properly prepare hair for a color service!




I once had a client who called to complain about the haircut I gave her. It gave her a headache because I “added too much weight.” Really!?

Ashley LaClair
BTC Facebook Fan




One time when I was an assistant, I was about to leave for vacation. I had an hour left to go and was rinsing out a perm for the woman I was a personal assistant to. I was so excited for vacation that I forgot to neutralize a whole section. After re-perming and neutralizing the hair, my mentor took me out back and told me, “Vacation starts at 10, not 9!” This was one of the biggest lessons I learned—not to be distracted and always be professional. Thank you, Sheri Cowan at Calista Grand in West Chester, PA for being the best mentor a young stylist could have. You have truly made a difference in my career. I hope I have made you proud!

Nathan Rosenkranz

patrick mcivor color studio


Tip Of The Day, Haircolor, Tip Of The Day - - View Comments

The Damage Isn’t Done

With warm weather on the horizon, you’ll undoubtedly be doing a lot bleaching, lifting and highlighting on your clients. But blonding can wreak havoc on hair if certain precautions aren’t taken. To keep damage to a minimum, ... continue

Tip Of The Day, How To, Tip Of The Day - 2013-04-16 - View Comments

Do the Twist

When BTC tagged along with TIGI recently at the South by Southwest Music Festival, we picked up lots of styling tips as the team, led by co-owners of Bettie Bangs Salon in Austin, served as the go-to ... continue

Tip Of The Day, Business, Tip Of The Day - 2013-04-15 - View Comments

Culture Club

When recruiting staff members, it’s important to create a cohesive culture and have buy-in from the entire staff so everyone works together for common causes. When Janine Jarman opened Hairroin Salon in Hollywood seven years ago, the ... continue

Tip Of The Day, Haircolor, Tip Of The Day - 2013-04-11 - View Comments

British Invasion

Here’s a cool new way to position a balayage or ombré service in your salon! “We call it a Root Stretch,” says Christy Blake, Senior Color Director at HOB Salons in the UK (winners of multiple British ... continue

Tip Of The Day, Haircolor, Tip Of The Day, How To, Tip Of The Day - 2013-04-10 - View Comments

Copper with a Twist

Who says unconventional color has to look avant garde? In this look from the Goldwell® Color Zoom Beautify collection, shades of raspberry and copper work together to create a look that’s unique, sure, but decidedly wearable. Here ... continue

That's What She Said - 2013-02-20 - View Comments

Head Case

Head Case I once had a client who called to complain about the haircut I gave her. It gave her a headache because I “added too much weight.” Really!? Ashley LaClair BTC Facebook Fan continue

Category Section 2

Curl Power

When Sam Villa travels the globe teaching, there is one question that seems to always come up, “How do you properly cut curly hair?” Some say curly hair has a mind of its own (which is true!), but it also has multiple textures, so when working with wavy, soft curls, spiral curls or kinky hair, Sam says to try these two techniques: 1. Put the comb down and free-hand it by pinching sections to cut; it will yield a more deconstructed shape. 2. If free-handing is out of the question, take zigzag sections with a wide-toothed comb. The size of the section ... continue

Category Section

The Damage Isn’t Done

The Damage Isn't Done With warm weather on the horizon, you’ll undoubtedly be doing a lot bleaching, lifting and highlighting on your clients. But blonding can wreak havoc on hair if certain precautions aren’t taken. To keep damage to a minimum, ProRituals by Jingles Global Artistic Director Terrence Michael Renk suggests adding a little something extra to your color formulas. “When it comes to blondes, the addition of essential fatty acids to the formula will replenish the moisture that is depleted from the hair, and assists with color penetration and scalp protection,” he says. Here is Terrence's formula to create an ultra-light shade like ... continue

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